The importance of a healthy Ocean to our defence against the
climate crisis is not understood. The Ocean had not been part of the
climate crisis conversation.
Our challenge was to create a rallying cry that would demand attention
and ensure the Ocean was listened to.
The Listen to the Ocean campaign has challenged world leaders at G7,
COP 26 and the Brest One Ocean Summit with a huge floating billboard in Falmouth harbour, print in The Times and Le Monde, Out of Home, digital and social.
It has been adopted by over 80 Ocean protection NGOs, received global PR coverage and helped pressure world leaders to support and accelerate Ocean protection initiatives.
“The Listen to the Ocean idea is simple, powerful and universally understood. It has helped galvanise and mobilise supporters of the ocean from a broad range of organisations and has raised the profile of this critical issue and helped drive long overdue change."
Mirella Von Lindenfels, Communications Inc.